Deciding to sell your bread route business has been a major decision. The next step should be determining whether to use a route broker for the sale. A route owner may be able to sell the business on his own, but there are many benefits to using a route broker. Here are some important things to consider.
A route broker can list your bread route in general terms. A national route broker will have a network of contacts and a database of interested buyers. Potential buyers can be screened so that only those who are qualified to purchase will be given the specifics about your route. A route broker will require any potential buyers to sign a confidentiality agreement before proceeding to specifics. The route owner shouldn’t have to deal with unknown individuals who may not be qualified or suited to purchase the route.
A national route broker can market locally, regionally, and nationally to prospective buyers using a variety of marketing tools and methods. They will have a database of serious potential buyers that have provided proof of funds and are pre-qualified to purchase a route. This means your bread route should sell more quickly with fewer complications. Experienced route specialists can appraise the value of your route business and determine a fair selling price. Experienced negotiators can work out all the details for the sale of the route, so that money is not left on the table. Your contract with the broker can be structured so that their fee is paid only if your route is sold.
When selling a bread route, continuity is essential. Down time when customers are not being properly serviced can result in a decrease in sales and a net drop in the value of the route. A seamless transition is key for your clients. Using a route broker for the sale can allow you to focus on managing your business until it sells.